Vistaprint “Postcard” Commercial
I usually tune out commercials, not to mention ones for business cards. I caught this Vistaprint commercial titled, “The Postcard,” and ended up fighting back tears. (I’m alone, so why not just open the floodgates?)
Everyone Has a Dream
Maybe it’s because I have a son who looks up to me, but this really tugs at the old heart strings.
So, even though many of us end up as corporate lawyers or working at the DMV, we all have a dream. Even though we all have to “pay the bills,” we still crave meaning and purpose in what we do, and we hope that our investment of time and energy (that usually pulls us away from our family) pays dividends.
So, what a better way to advertise marketing materials & custom printing than to show its peripheral role in a father / son’s dream of running an all-American bakery? The dad never imposes his dream on his son, but hopes that one day he’ll be a part of it again. Vistaprint reminds us that we can have our cake and eat it too. (sorry for another “bakery” analogy)
Vistaprint Bakery Commercial: One Million YouTube Views
Some modern day Don Draper (Madmen marketing genius) created this ad to appeal to our emotions and ultimately sell marketing materials… and hit a home-run. Looks like I’m not the only one to appreciate it, as the ad has gone viral with over one million views.
Reminds me of the movie “Boyhood” where we get to watch a young boy grow up for 12 years. OK, now I’m really holding back tears: